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Somerset West company’s academic outreach programme hosts Italian agricultural delegation


In an ongoing outreach programme to universities, Tru-Cape Fruit Marketing in Somerset West, recently hosted a group of students from the agriculturally focused Fachschule für Obst-, Wein- und Gartenbau at Laimburg Südtirol, Italy. The school is closely associated with the world famous Laimburg Research Institute.

According to Buks Nel, Tru-Cape’s New Variety Expert, the ten students, aged 18 to 21 years and two lecturers of the school which teaches subjects such as viticulture, horticulture, landscape, gardening, etc visited.

“We have, over many years, had an excellent relationship with the Laimburg Research Centre and have visited them many times. For example Dr. Walter Guerra of the Laimburg Institute tested our Bigbucks, the full red Gala variety we developed, for Tru-Cape,” says Nel adding that “it was natural that they asked us to host the students during their one week visit the Western Cape. One of the students, Eva Nicolussi-Leck, described their time by saying: “We spent some amazing days there, we really enjoyed our time, and this wouldn’t have been possible without your (Nel’s) commitment. Thanks that you spent so much time with us and that you showed us so many amazing and interesting things. We actually fell in love with your country and with all the nice and friendly people.”

Tru-Cape has a long association with local universities too, regularly hosting MBA students to briefings and Tru-Cape MD, Roelf Pienaar, continues his role as part-time finance lecturer at the University of Stellenbosch Business School. “Success is any field is directly linked to on-going study and improvement of best-practice techniques. The ongoing professional development of our team is just one of the aspects that helps to set Tru-Cape apart,” Pienaar ends.


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Tru-Cape markets a wide range of apple and pear varietals. We constantly look at expanding our range, and have included fruit and vegetables, like cherries and potatoes, to offer greater value to our growing shareholders.