Latest News

As South Africa’s leading apple and pear marketer, Tru-Cape is often called upon by the media for comment about the fruit industry and how we see it. On this page we include links to our coverage as well as our latest news.

Tru News
21
May

Takeaways from Nature beats global ...

When Tru-Cape Fruit Marketing opened its doors in 2001 it was with three goals in mind: to return the maximum value to its ...
6
May

Tru-Cape joins Little Checkers, the...

Checkers customers who loved its highly popular Little Shop and Little Garden promotions are in for a treat when Little ...
6
Feb

Fruit-Full gets a thumbs-up from to...

We know you love playing Fruit-Full, Tru-Cape’s first-of-kind mobile game that entertains and challenges while informing ...
4
Feb

Minister visits Two-a-Day

The Minister of Agriculture, Forestry and Fisheries, (DAFF), Mr Senzeni Zokwana, lead a delegation to Tru-Cape shareholder, ...
21
Jan

Global coverage for Tru-Cape’...

Read this report by global fruit-industry veteran Fred Meintjies in Euro Fruit about how Tru-Cape’s strategy when we ...
15
Jan

Listen to Tru-Cape MD being intervi...

Afrikaans language radio station, Radio Sonder Grense, interviewed Tru-Cape MD Roelf Pienaar. Listen in to Lise Roberts of ...
1
Jan

Looking ahead to 2019 based on the ...

It was Tru-Cape Fruit Marketing, today the largest exporter of South African apples and pears that first, as early as 2001, ...
17
Nov

Tru-Cape chairman is South Africa&#...

At a gala event held in Stellenbosch on Friday evening the Agricultural Writers SA announced the winners of the 2018 National ...
6
Nov

Pieter Graaff is Western Cape Farme...

Tru-Cape Fruit Marketing, the largest exporter of South African apples and pears, is pleased to announce that its chairman, ...
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Our Products
Tru-Cape markets a wide range of apple and pear varietals. We constantly look at expanding our range, and have included fruit and vegetables, like cherries and potatoes, to offer greater value to our growing shareholders.